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Integrated Campaigns and Media

MBLM specializes in crafting integrated product-or content-driven campaigns. We use traditional and emerging media platforms to showcase, promote and build richer bonds with audiences of all kinds. Through analytics, we course-correct and optimize campaigns, maximizing results.

OUR SERVICES

Advertising

MBLM’s creative and strategy teams partner to create powerful campaigns that drive behavior with executions for out-of-home, digital, print, mobile and social channels as appropriate.
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Content-Driven Campaigns

Proprietary studies (see Thought Leadership) are rich sources for fueling content campaigns, which often include social, e-mail and PR components and highlight new abilities or under-leveraged assets of a brand.
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Content-Driven Campaigns

Proprietary studies (see Thought Leadership) are rich sources for fueling content campaigns, which often include social, e-mail and PR components and highlight new abilities or under-leveraged assets of a brand.
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Internal Campaigns

Rallying and engaging employees around a brand is a key opportunity to build brand ambassadors and heightened loyalty. Internal campaigns often feature events and training as well as integrated multimedia activation.
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Media Planning and Buying

Our media team works closely with our clients to review available analysis and data and determine optimal advertising mix to reach target audiences with maximum impact and minimum spending. We then negotiate prices with media owners and consortiums, whether on-screen, outdoors or online. We track and measure (see Performance Metrics and Analytics) to monitor key trends and performance and adjust accordingly.
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Media Planning and Buying

Our media team works closely with our clients to review available analysis and data and determine optimal advertising mix to reach target audiences with maximum impact and minimum spending. We then negotiate prices with media owners and consortiums, whether on-screen, outdoors or online. We track and measure (see Performance Metrics and Analytics) to monitor key trends and performance and adjust accordingly.
Learn More  
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All Capabilities