Marketing Automation Platforms
Our marketing automation platforms use tried-and-true methods and tools to automate the process of identifying potential prospects and leading them down the path from initial interest to conversion.
We nurture targets throughout the buying process by providing them with relevant, timely, personalized content in the form of targeted digital campaigns that are triggered and executed automatically, saving you the time, effort, and cost of performing repetitive marketing tasks. We are versed in incorporating marketing automation platforms into enterprise-scale web properties, both by using the platform to publish content and by integrating via API hooks. Our experience includes Hubspot, Pardot and Marketo. We understand how to build minimal data capture points and tailor workflows to behavioral triggers at each step of the funnel. We know how to personalize content and tailor campaigns to individual marketing segments. Our ultimate objective is to streamline, automate, and measure marketing tasks in order to transform prospects into customers while leaning less on your internal resources.
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