We believe healthcare brands—both B2C and B2B—need to distinguish themselves among category clutter, create compelling stories and deepen their brand’s bonds by leveraging emotion. In an industry that saves lives, creates breakthroughs, encourages efficiencies and analyzes data, brands should create a powerful connection. All too often, healthcare brands are generic and uninspired. Winning hearts and minds is essential and typically starts with internal stakeholders. We get what it takes to create a powerful brand and help bring it to life. We use proprietary data to decode and prioritize your complex value chain of stakeholders. Beyond sound strategy and brilliant design, we will give your brand shape and dimension. We will center on emotion in a real and profound way versus a superficial and predictable thin later of communication. Healthcare brands need to be intimate—we can show you how.
MBLM works with many types of healthcare businesses that are in the process of acquisitions, shifting focus or developing new offerings. We’ve won W3, B2B Standards of Excellence and Marcom Platinum and Gold awards on behalf of our clients, demonstrating our solutions are considered best in class and fueling new opportunities.