Explaining and introducing a new brand through video is a compelling way to get stakeholders aligned and engaged. Brand videos can be used at internal company events, trade shows, intranets, in reception areas, and in presentations as a way to showcase who you are and why it matters.
When launching a brand, brand videos allow you to capture the outcome of your transformation and share the brand’s new direction in an exciting and accessible way. Brand videos inspire audiences to rally around the company. They can act as a spirited introduction to a launch, setting the tone for all future communications.
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