Logo Animations and Sonic Branding

As audiences have grown savvier and their expectations have risen and evolved, so too has branding evolved. Motion and sound are now part of what every brand needs today. When implemented as a part of a cohesive branding strategy, these features can fuse utility and emotion to make a significant impact and leave a lasting impression on a brand’s users. Animated and sonic elements affect audiences emotionally, cognitively, and physiologically in ways that words and static images alone cannot. They can make experiences more intuitive and navigable, and increase the power and impact of a brand’s presence. We create both elegant animations and strategic sonic components that take full advantage of the environments that a brand has at its disposal to fully leverage and expand the influence of its identity.