Our latest Brand Intimacy analysis explores new angles on how we connect with the brands we use and love. Explore the data and detailed perspectives in these four features.

a couple of look alike tarot cards with a person meditating and a person in virtual reality glasses


See how we forecasted new consumer trends for 2024 based on our latest Brand Intimacy findings.

A broken heart on a pink background.


Discover what happens when consumers fall out of touch with brands they once loved, and explore factors that lead to indifference.

Featured ecosystem: Body, Smartphone, Home


Explore groups of brands based on their roles in our lives and where we interact with them: around the body, on our smartphones, and in our homes.

Featured brand families

Brand Families

Uncover the ways in which powerful, culture-shaping portfolios of brands create emotional bonds
with their customers.

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