Brand Intimacy is about the power of emotional connections between people and brands. A year later, we see consumers are more reliant on the brands they use and love.
Brand performance has increased by 7 percent on average across industries, suggesting that despite challenging times, consumers are connecting with brands and deepening their relationships more than ever before.
The percent of consumers in some sort of intimate relationship with a brand has increased by 37 percent since before the pandemic.
Read the follow-up results to our study last year, showcasing the top performers and latest insights related to the pandemic continuing impact.Download Report
Explore 100 intimate brands across 10 industries. Filter across geography, age, income, and gender. You can also review brands by plotting by rank or as a list.Explore Rankings
Get exclusive data on any ranked brand's performance over time, across geographies, and related to demographic findings. An array of data filters and the ability to compare brands across competitors and best-in-class entrants make this essential.
Learn about what Brand Intimacy is, how it works, what it's based on, and why it matters.
Explore the details of how we conduct our research and how we calculate Quotient Scores to rank brands.
Read an extensive array of our insights and analyses on how brands are connecting with consumers today.
Discover the definitions of key words and concepts related to Brand Intimacy.
Order our Amazon best seller for a comprehensive overview of Brand Intimacy from theory to practice.
Understand category nuances and trends. See which brand comes out on top in each of our 10 industries.
See the full list of ranked brands to find which ones have been included in our study and how they are performing.