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Our agency specializes in helping companies build emotional bonds with consumers by enhancing the essence, story, and experience of their brands

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Lab

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Pioneering the science behind the bonds we form with the brands we use and love

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Platform

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Customized software that fuels the bonds between brands and their stakeholders

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Agency

Home About Us Our Network Our Services Our Work News Careers Contact Us

Lab

Home Book Brand Intimacy Study Overview Dashboard Industries Resources Webinar Series BFF Stories Contact Us

Platform

Home BrandOS PresentationOS FAQ & Support Contact US

Stories

Southwest Airlines Continues to Soar

Exploring how the top travel brand keeps flying high

Pin It to Win It

American Express Does It Best

Making Sense of the Magic of Disney Parks

Brand Intimacy is critical for Uber and Careem

What’s Going on with Google?

Exploring key insights into an intimate technology brand

Crowning a New Champion of Brand Intimacy

Unpacking Disney’s ascent to the top

Big, Bad, and Ugly

The tumultuous branding year in review

How Emirates Airlines Soared to 
New Heights of Intimacy

Taking off with UAE customers in an industry that often remains grounded

Decoding the Connections We Build with Our Favorite Celebrities

Presenting top performers and key findings from our BFF study

Women & Brand Intimacy

A perspective on how women bond with the brands they love in the U.S., Mexico, and the UAE

Building Bonds with Beverage Brands

A snapshot of the industry and its most intimate brands

How Consumers Connect with Health & Hygiene Brands

A snapshot of the industry and its most intimate brands

4 Essential Findings for Financial Services Brands

What marketers need to know about consumers in this category

The Intimacy of Athletics in the Apparel Industry

A glimpse into the “athleisure” trend and the dominance of Nike

Analyzing the Undisputed Champion of Brand Intimacy

How Apple continues to build emotional connections better than any other brand

Can Hospitality Brands Find a More Intimate Future?

Uncovering opportunities for brands to build stronger connections with consumers