MBLM has launched brands of all sizes and scales to both internal and external stakeholders. We work closely with clients to determine the right mix of activities, offerings, and communications to generate maximum goodwill, excitement, and alignment. From employee programs and training to external communications and events, we develop memorable programs that maximize your new brand.
Critical to a successful brand launch is determining what approach is right for you. MBLM works closely with our clients to determine size, scale, components, and timing of a brand launch. We provide a range of considered options with varying costs and considerations for review and then help bring the preferred option to life.
Once a launch plan has been approved, carefully creating and designing all content across a variety of channels for distinct stakeholders has our writers, designers, coders and developers working in sync. From dedicated microsites and mobile experiences to a video series, customer road show, and launch events, MBLM executes with precision and focus, creating powerful activation opportunities.
Our Brand Intimacy Platform enables and optimizes the entire marketing ecosystem as software plays an increasingly vital role in fueling strong brands. It encompasses a comprehensive array of marketing needs, including digital asset management, brand management and intranet content management.