Research & Insights

MBLM has a team of seasoned research professionals who are firmly grounded in established research methods yet constantly seek state-of-the-art ways to uncover insights.

We use research in all our areas of expertise to gain a deeper understanding of marketplaces, trends, categories and customers.

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Brand Intimacy in Practice

As the Brand Intimacy authority, we publish the largest annual study of brands based on emotion.

Explore the study