Mario Natarelli

Managing Partner, New York

Mario is an entrepreneur, author and most importantly, a trusted advisor to executives and their companies as he looks to leverage their most important asset—their brands.

By first being able to uniquely understand a brand’s true challenges and untapped potential, then through deliberate and extensive analysis, he’s helped major Fortune 500 companies—and even entire countries—tangibly transform while helping to align their cultures and deliver unprecedented growth and value.

Big picture, passionate and driven, Mario instills confidence with a unique ability to create brilliant solutions no matter how complex the initiative. With early career training as an architect, Mario uses these fundamentals to balance the art and science of brand building. He believes that a brand’s essence and culture emanate from its strategic core outward. Over the past 27+ years, he has led teams across three continents, working for clients of varying sizes and industries. Along the way, he has developed a proprietary set of frameworks, processes, and tools that deliver proven results. He is also the co-author of the Amazon bestseller, Brand Intimacy: A New Paradigm in Marketing.

Prior to joining MBLM, Mario was the co-CEO at FutureBrand and the founder of HyperMedia.  As important as the brands he has helped create or enhance, Mario is proudest to lead a multidisciplinary, multicultural, multigenerational team looking to expertly solve problems.

Mario is a proud citizen of Canada, Italy and the US in equal measures. He lives and plays in New York City.

Media Mentions


MarCom Awards 2022
Digital Media – Mobile Experience Information
Camp CommScope

Communicator Award 2019
MBLM 2019 BIS Report

Marcom Awards 2016
Brand Management & Social Collaboration

Communicator Awards 2016
Integrated Campaign – Business to Business
Sunday Sky


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