Partner, Digital, New York
Trained as an architect and fascinated by how people experience information, Sidney is passionate about finding new and optimized ways to shape, organize, and deliver digital brand experiences.
He is particularly interested in aligning client objectives with superior product and design solutions by creating breakthrough digital strategies. Sidney’s calm, cool demeanor and thoughtful expertise makes him a client favorite during deadlines and crunch time.
As a Partner at MBLM, Sidney’s main responsibilities involve overseeing information architecture, user experience design, and user interface design with our digital team. He works with clients of all sizes across multiple industries including American Airlines, PayPal, TherapyBrands, Cohen & Steers, symplr and Traliant.
Before joining MBLM, Sidney founded Supermetric, a digital communications design firm where his clients included Rockefeller University, Vassar College, Adidas, Nokia, and the Guggenheim Museum. He has also taught design and architecture at Pratt and Parsons, The New School.
Sidney has a Master of Architecture from the University of Kaiserslautern and speaks English, German, and pretty decent Spanish.
MarCom Awards 2022
Digital Media – Mobile Experience Information
Davey Awards 2022
General – Health & Health Services for Websites
B2B Marketing Elevation Awards 2021
Best Use of Digital Techniques/Technologies
W3 Award 2019
Summit Creative Awards 2018
B2B Website – Website Design
Marcom Awards 2016
Brand Management & Social Collaboration
Webby Awards 2014
Web Services & Applications