Social Media Planning and Strategy

We conduct a comprehensive audit of your current social media use and compare the results to industry and category best practices.

Our findings inform the creation of an engaging social media plan and strategy. Our social media strategy recommendations involve approach, channel mix, and content development, as well as ways to reach your top industry and audience targets. We develop an approach that leverages owned, earned, and paid media to achieve agreed-upon goals and develop strategies to ensure you have a detailed tactical plan in place. This allows you to take full advantage of this powerful channel to connect and bond with current and future customers in ways that align with specific marketing objectives and business goals.

Social Media Planning and Strategy process