Demetri Mihalakakos

Associate Partner, Digital, Toronto


Demetri is MBLM’s development partner with a passion for open-source software and a fascination with animatronic robotics. 

As an associate partner and senior software architect, Demetri oversees MBLM’s technology lab and has spent 15 years bringing innovative solutions to life for clients like CommScope, PayPal, Miami Worldcenter, Streetworks Development (Hudson’s Bay Company), Emcara Health, symplr, Traliant, and Therapy Brands.

He plays a key role in streamlining and optimizing MBLM’s software development process and is instrumental in advancing Platform, the company’s proprietary software designed to deepen brand-stakeholder relationships. Demetri also leads the building of our Brand Intimacy tools and our study launches.

Before joining MBLM, Demetri honed his skills at ZUUL and FutureBrand, working with clients such as the PGA European Tour, Emaar, The Palm, Saudi Aramco, and Arcapita. He holds a degree in computer science and mathematics from Ryerson University.

Working with Demetri is marked by his technical expertise and unique blend of creativity and precision. His rigorous approach and enthusiasm make him a valued team member, inspiring those around him to push the boundaries of what’s possible.

Style

Strong and silent

Expertise

Software, development

When Not Working

Playing guitar, woodworking, and backpacking

Dominant Brand Intimacy Archetype

Enhancement

Awards

MarCom Awards 2022
Digital Media Mobile Experience Information
Camp CommScope

MarCom Awards 2022
Digital Media – Medical Website
Therapy Brands

Davey Awards 2022
General – Health & Health Services for Websites
Therapy Brands

B2B Marketing Elevation Awards 2021
Best Use of Digital Techniques/Technologies
Camp CommScope

W3 Award 2019
Website
Atalaya

Marcom Awards 2016
Brand Management & Social Collaboration
Paypal

Webby Awards 2014
Official honoree – Web Services & Applications
 UL

Experience

Paypal logo
PJT logo
sbe logo
Streetworks logo
HBC logo
Therapy Brands logo
Emcara logo
symplr logo
Cohen & Steers logo
Amsive logo