Drive change by changing mindsets
Brands need to educate, inform, and intrigue, creating dialogue and inviting connection over shared values and beliefs.
Although many have heard of climate change, few understand the available options to extend the life of our planet and what role they can play. Brands need to educate, inform, and intrigue, creating dialogue and inviting connection over shared values and beliefs.
As the Brand Intimacy Agency, our expertise centers on building brands that impact mindsets, drive decision-making, and bond with their stakeholders. We anchor your brand on a series of archetypes that matter most to your market and its constituents. We factor emotional drivers into content, design, and digital outputs so the result is not only distinct and compelling but also connected and engaging.
“We are grateful to MBLM for creatively capturing the spirit of Community Schools and our dedication to providing academic and social services to students and their families.”
Chris Caruso, Executive Director of the Office of Community Schools
Areas of Expertise
Sustainable/Responsible Investing
For investors specializing in sustainable companies and technologies and prioritizing ESG criteria, our work can help bring your brands to market, elevate their profiles, and create a compelling go-to-market presence.
Social Enterprises/Innovation
For companies prioritizing ways to achieve social or environmental goals while also generating revenue, we understand your brand needs to matter and drive decision. We can create powerful stories and compelling brand experiences.
Renewables
From educating the market to acquiring investors, we understand the challenges in shaping a renewable brand with impact—a brand that demonstrates its benefit, encouraging a shared mindset around values and goals.
Energy Efficiency
From designing and creating buildings and infrastructure to reduce energy consumption and greenhouse gas emissions to creating products that provide better energy alternatives, brands need to educate on their advantages and build strong bonds.
Case Studies
Beeah—Rebranding a Sustainability Leader
West End Residences, HDFC—Embracing the Community and Raising Awareness
New England Hemophilia Association—A Bold Identity to Signal Hope
Experience
Awards
Financial Advantages of Brand Intimacy
Intimate brands outperform leading brands across revenue, profit, engagement, and economic equity.
Higher revenue & profit than F500 and S&P
Greater engagement
and behavior
Willingness to
pay more
More Emotional Relationships
The percent of consumers in some sort of intimate relationship with a brand has increased 9% since before COVID-19.
Deeper Relationships
Brand performance has increased 19% since before the pandemic, highlighting that people are connecting with brands more deeply.